Introduction
One of our main missions is to help everyone understand how to be an entrepreneur and have access to information to help them along that journey. We believe that everyone should have the opportunity to try and make their business dreams come true.
These simulations give you the skills you need to create and manage the next big thing. You will experience the highs and lows of starting a new venture in a business simulation. In our entrepreneurship simulations, you will perform a business opportunity analysis, experiment with business strategies, design and launch new products to the market and manage the entire product life cycle, from introduction to growth to maturity. You will prepare a business plan and make a pitch for outside capital. The goal is to lean to think like a successful entrepreneur.
Entrepreneurship
Start up and run a new venture. Develop a new market and compete to become market leader. Pitch a plan to outside investors to secure additional funding. Pivot your strategy in response to rapidly changing market conditions.
Business Opportunity
Identify business opportunities and formulate a strategy to profitably serve the targeted market segments through interconnected tactical decisions.
Product Marketing
Develop, price, and promote a portfolio of brands based upon segment needs, market size, price sensitivity, and evolving market feedback. Simulations in our new Bike Edition additionally feature internet marketing.
Sales Channels
Launch new products to market. Create a global expansion strategy based on market potential, costs, and available resources.
Lean Production
Project demand, schedule production, and invest in capacity expansions. Minimize lost sales, excess capacity, and production costs.
Compensation & Benefits
Create competitive compensation packages, including employee training and benefits, to stimulate employee motivation and productivity.
Financial Management
Use the tools of financial management to accelerate growth. Analyze financial statements, profitability reports, and industry financial ratios in order to manage cash and profits. Make financial projections and work with capital structure using equity and loan options.